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home | Green Basics
Green Basics
Green Basics

It’s really hard to jump straight into advanced algebra if you don’t understand basic math. The same is true for green and sustainable topics and trends, and how they affect business. That’s why we offer this section – so you can learn the basics (and some not-so-basic) concepts – and then see how they apply to your business and your life. 

Don’t be fooled. Even some of our “greenest of green” business associates have told us they’ve learned something from these resources. And, with the ever-changing landscape, we’ll work hard in this section to keep you up to speed on the fundamentals. 

Check back often. You’ll be glad you did. 

 

Public Display of Commitment
Paula Collins, Our Green Value
Public Display of Commitment There are any number of ways you can publicly demonstrate your commitment to sustainability -- and build your reputation and even your pipeline. This article discusses a variety of options you should consider. . . . More...
Conquering the Green Challenge
Jerry Scher, Our Green Value
Are you struggling with establishing a "Go Green" program? You are not alone! You can't pick up a printing trade magazine, industry newsletter, newspaper, watch TV or even open your email today without someone talking about "Green" this or "Green" that. . . . More...
Should we let confusion of terms stand in our way of having a positive impact?
Paula Collins, Principal, Our Green Value
On LinkedIn, I'm a member of a group called Sustainability Professionals. Recently a member posted a straightforward question, asking for members to share their “original” thoughts (their own real opinion, not some definition they'd read somewhere) on the definition of sustainability. I last looked at the thread last week. There we . . . More...
ON-DEMAND CLASS: Green & Sustainable 101 - Talk the Talk
ON-DEMAND CLASS: Green & Sustainable 101 - Talk the Talk An introduction to green and sustainable topics and terms. Part 1 of the two-part "basic training" recommended for everyone. . . . More...
ON-DEMAND CLASS: 5 Questions You Should Ask Before You Buy
ON-DEMAND CLASS: 5 Questions You Should Ask Before You Buy Applying Lifecycle Engineering Principles to Your Everyday Purchases - FREE CLASS . . . More...
PODCAST: What's a carbon footprint, and why should I care?
Eric Taub and Andrew Keenan, Verus Carbon Neutral
PODCAST: What's a carbon footprint, and why should I care? What's a carbon footprint, and why should I care? . . . More...
PODCAST: Cap & trade vs. carbon taxes - what's the difference and how might it affect my world?
Eric Taub and Andrew Keenan, Verus Carbon Neutral
PODCAST: Cap & trade vs. carbon taxes - what's the difference and how might it affect my world? Cap & trade vs. carbon taxes - what's the difference and how might it affect my world? . . . More...
PODCAST: Life Cycle Assessment and certification - what is it, how is it used, and how might it affect me?
Eric Taub and Andrew Keenan, Verus Carbon Neutral
PODCAST: Life Cycle Assessment and certification - what is it, how is it used, and how might it affect me? Life Cycle Assessment and certification - what is it, how is it used, and how might it affect me? . . . More...
PODCAST: What does carbon neutral mean? What are offsets? Where do they come from?
Eric Taub and Andrew Keenan, Verus Carbon Neutral
PODCAST: What does carbon neutral mean? What are offsets? Where do they come from? What does carbon neutral mean? What are offsets? Where do they come from? . . . More...
PODCAST: Renewable Energy Credits -- what are they, how are they created, and how can I make them an opportunity?
Eric Taub and Andrew Keenan, Verus Carbon Neutral
PODCAST: Renewable Energy Credits -- what are they, how are they created, and how can I make them an opportunity? Renewable Energy Credits -- what are they, how are they created, and how can I make them an opportunity? . . . More...
PODCAST: How does sustainability fit within Conscious Capitalism
Lewis Perkins, http://www.lewisperkins.com/
PODCAST: How does sustainability fit within Conscious Capitalism "Plan your work and work your plan." While having a well thought out plan is crucial to success, . . . More...
PODCAST: The Big Business Green Trend in 2010 - Technology
Lewis Perkins, http://www.lewisperkins.com/
PODCAST: The Big Business Green Trend in 2010 - Technology One of the huge opportunities for companies, large and small, to increase efficiency and sales, technology offers a lot of possibilities. . . . More...
PODCAST: Socially Responsible Investing (SRI) Part 1
Peter Krull http://www.krullandcompany.com
PODCAST: Socially Responsible Investing (SRI) Part 1 What is it, how does it work and is it worth it? . . . More...
PODCAST: Socially Responsible Investing (SRI) Part 2
Peter Krull, http://www.krullandcompany.com
PODCAST: Socially Responsible Investing (SRI) Part 2 What about "transparency" in reporting, shareholder resolutions, and how does all of this affect my investments and my world? . . . More...
PODCAST: Why would Google™ request approval from the Federal Energy Regulatory Commission (FERC) to become an energy marketer?
Eric Taub and Andrew Keenan, Verus Carbon Neutral
PODCAST: Why would Google™ request approval from the Federal Energy Regulatory Commission (FERC) to become an energy marketer? Why would Google™ request approval from the Federal Energy Regulatory Commission (FERC) to become an energy marketer? . . . More...
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